When we feel tired and exhausted, we get a boost of energy from a drink with high caffeine content but how about a shot of tranquillity from a drink rich in chamomile, which is known for its calming effects. In US, many such relaxation drinks are available in the supermarkets. The popular ones include the […]Read More
Bitcoin is a new concept of trading money with coins and it’s like dealing with virtual money just like online banking when there is no real transaction of original money is taking place. In the same manner, when trading is done with Bitcoins, there is no proof of any transaction either. Bitcoin bubble is a […]Read More
Ever since Holden openly announced that it will be withdrawing its manufacturing process in 2017, business leaders have been vying to come up with strategies which could assist South Australia in moving forward. A recent conclave of business leaders took place in Adelaide where strategies were discussed openly in order to ascertain a future for […]Read More
Coca-cola. Ferrari. IBM. Nike. Microsoft. These are multi-billion dollar words. The images that go with these words – those that spring up in your mind immediately, unbidden – are worth even more. They’ve not accidentally become household names. They’ve each started life small, like all of us, and they’ve each clawed their way into our […]Read More
DROPBOX turned down a “nine-digit” acquisition offer from Apple back in late 2009 when the company was only two years old. Dropbox founder and CEO Drew Houston gave an interesting interview at the Dreamforce conference. He spoke of where Dropbox had come from and where it’s heading in the future. One interesting anecdote was the […]Read More
Barney Stinson would have been in depression and in a serious dilemma if he was a trusted customer at Myer and a fan of Hugo Boss suits. Hugo Boss has announced to part ways with Myer and solely merchandise its high powered Men Suits with David Jones department stores around the country from February 2014. […]Read More
The latest news feed tells us that McDonald’s Australia is all set to dump its partnership with Heinz Ketchup due to a scuffle with rival burger chain. It all started this February when 3G Capital bought Heinz Ketchup at a staggering price of $28 billion. 3G Capital presently owns Burger King which happens to be […]Read More
A common trend being endorsed and employed by many corporations nowadays is to pay a subsequent recruitment bonus to those employees whom they wish to let go so that new people can take up their chairs. But question is whether a new staff member should be paid so that they can leave in case if […]Read More
In the middle of a work meeting last week, my boss’s phone beeped. “Sorry, I have to take this,” he said, reaching into his pocket and looking quite serious. The rest of us waited and exchanged worried glances. On getting back, he sat down and said, “My son posted pictures of his dance performance on […]Read More
The ghosts of marketing failures do not spare even the best of brands and agencies. Some of the brands who have suffered marketing failures have paid a really huge price in order to get past these blunders. Most of the times, marketing disasters occur due to lack of strategic coordination but more often than not, […]Read More
